The French Standard in
luxury authentication.
Expertise forged in France. Built for professional resellers and marketplaces. We protect your inventory and your reputation with independent, human-led verification.
Born from the Heart of the Luxury Industry
We are dedicated experts based in France, the birthplace of modern luxury. Our authority wasn’t built on algorithms, but on more than eight years of immersive, hands-on experience at the heart of the global pre-owned luxury market.
Before founding Very Véritable, we built our careers with major international resale platforms. We have trained authentication teams, developed expert processes to ensure accuracy and consistency, and participated in anti-counterfeit training programs for leading marketplaces.
Today, we are bringing the rigor of major platforms directly to your business. Having handled and authenticated more than 100,000 items hands-on, our expertise goes beyond theory. We understand the nuances of manufacturing standards and material evolution that algorithms miss. We apply this deep, practical knowledge to every photo we analyze, providing you with a precise, transparent firewall against counterfeits.
Rooted in the French Savoir-Faire
Operating from France isn’t just a mailing address for us; it is our competitive edge. We live and breathe the culture of the brands we authenticate.
While other services rely on generalized knowledge, we operate within the same cultural and historical context as the Maisons (Hermès, Chanel, Louis Vuitton, and more). We understand the evolution of materials, the history of manufacturing codes, and the subtle shifts in production standards that only a local presence can truly contextualize.
For international clients (USA, UK, EU, Asia...), this provides:
- location_on Proximity to Heritage: Direct understanding of brand history and evolution.
- location_on Uncompromising Standards: We apply the strict rigor of French luxury to the secondary market.
- location_on A reading of products that integrates local knowledge of materials, markings and evolving brand practices, which helps catch edge-case fakes and atypical pieces, reducing the risk of problematic inventory entering your catalog.
Why we trust the eye, not the algorithm.
In an era of automated scanning, we have chosen a different path. We believe that true luxury authentication requires human intuition, context, and experience.
An algorithm can spot a font discrepancy, but it cannot understand the “hand” of an artisan or the specific way a vintage leather patinas over thirty years. We have extensive hands-on experience physically handling luxury goods, which allows us to translate visual data into definitive verdicts.
Our service is exclusively photo-based, yet every verdict is rooted in the physical expertise gained over years of handling luxury items. We do not rely on AI to make decisions. Every request is analyzed by a highly trained expert who understands the unique narrative of the item through digital scrutiny.
Nuance & Context
AI struggles with vintage variations and “Monday morning” production anomalies. Humans understand context.
Accountability
You can’t ask an algorithm “why”. We dig into the “why” until we can deliver a clear, reasoned verdict.
Adaptive Knowledge
Counterfeiters adapt to AI filters. Our team constantly updates its knowledge based on new market threats.
"We don't offer a probability score. We offer a professional decision."
The Dire Consequences of Counterfeits
Counterfeiting is not a victimless crime; it is a global shadow economy valued at over $460 billion annually (OECD).
We believe that professional resellers have a moral and commercial duty to sever the link between luxury fashion and the criminal networks that fund it.
By ensuring your inventory is authentic, you are not just protecting your business – you are taking a stand against an industry often linked to human trafficking, child labor, and organized crime.
Your reputation is your currency. Our service acts as a safeguard, ensuring counterfeit items do not enter your inventory. The result is a verifiable certificate, essential for maintaining integrity in a high-stakes, fast-moving market.
The Risk to Your Business
For a reseller, the impact of a single fake is immediate and devastating:
- Irreversible Reputation Damage: Trust takes years to build and seconds to lose.
- Financial Liability: Payment gateways (PayPal, Stripe) often freeze accounts associated with IP infringement disputes.
- Inventory Contamination: With "Superfakes" becoming nearly indistinguishable to the untrained eye, even experienced buyers are at risk of unknowingly reselling counterfeit goods.
Independent and conflict-free
Very Véritable is a pure third-party authentication service. Our independence is non-negotiable.
We do not:
- close Buy or sell inventory
- close Take commission on sales
- close Receive incentives tied to a verdict
"Our only role is to examine the available evidence, apply our methodology and record a defensible result."
We are not affiliated with the brands we authenticate and we do not represent them. Our value is independent analysis that can be used by professional platforms and resellers globally.
Common Questions
Who is Very Véritable for? Do you work with individuals or only professionals? expand_more
We are built first and foremost for professional resellers and marketplaces: boutiques, online consignment, platforms and structured sellers.
What types of items and brands can you authenticate? expand_more
We focus on luxury goods from major Maisons and established high-end brands. The precise scope (categories, sub-categories, brands) is detailed on our What We Authenticate page.
Are you independent from brands, platforms or inventory flows? expand_more
Yes. We:
- Do not buy or sell inventory.
- Do not take commission on sales.
- Do not receive incentives linked to a specific verdict.
Our sole role is to examine the available evidence, apply our methodology and record an independent result.
What happens if you cannot reach a confident verdict? expand_more
If the photos, condition or item context do not allow for a reliable conclusion:
- We may request additional photos or information.
- If doubt remains, we will mark the case as inconclusive and decline to issue a certificate. You will be refunded the full amount.
We prefer an honest “undetermined” outcome over a weak or speculative verdict.
Work with us
If you need a clear, defensible answer on a luxury item’s authenticity, our team is built to provide it.